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"My personal message to people is that I hope they will go towards self-actualization rather than self-image actualization.  I hope they will search within themselves for honest self-expression."  Bruce Lee



THE INTERCEPTING FIST.  Bruce Lee was interested only in full contact, reality based martial arts, training and sparring. My father's focus with these sparring sessions was not on defense, but on intercepting an opponent's attack with an attack of one's own (as demonstrated by Bruce Lee in this video from the 1967 Long Beach International Karate Championships). He was the first martial artist in North America, if not the world, to have his students wearing boxing gloves, headgear and body protectors and spar all out. To Bruce, the only litmus test of a combative technique's worth was whether or not it could be landed effectively on an opponent.




After 2+ years of development, I am proud to announce the release of Bruce Tea, a premium ready to drink tea based on the personal recipe of my father.  The tea will be rolling out natiowide.  To purchase the tea online, CLICK HERE.


Thank you for your amazing support.  I hope you enjoy the GOOD ENERGY of BRUCE TEA!





As we continue the year long celebration of Bruce Lee's 75th Anniversary, I hope you will watch Bruce Lee "Artist of Life."  It is a brief examination of the breadth and depth of Bruce Lee.  Enjoy! xShannon



As part of the yearlong celebration of Bruce Lee's 75th Anniversary my mother, Linda Lee, discusses Bruce Lee.  This is post #9/75.


Interview footage appears courtesy of Network Entertainment from the documentary "I Am Bruce Lee".  "I Am Bruce Lee" is available here:

Music is by Richard Grewar off of his album 'Ghosts'. You can find Richard's music in iTunes:




In this post celebrating the 75th Anniversary of Bruce Lee, we focused on one of my favorite quotes from my father:  "The medicine for my suffering, I had within me from the very beginning."  This is post #5/75 as we celebrate all year long until my father's birthday on November 27th, 2015.  I hope this video, and my father's words inspire you!  xShannon



My father faced many challenges in his life.  With each set-back, he summoned the courage to Walk On!  Most importantly, he never gave up!  This video is based around an excerpt from a poem that my father wrote.


The music is by Richard Grewar.  You can find his album 'Ghosts' here:



2015 is a special year.  It is the 75th Anniversary of my father's birth, and the 50th Anniversary of my brother, Brandon's birth.  Today we kick off a year long celebration.  I hope you will watch the VLOG detailing all of the fun things we will be doing to celebrate Bruce and Brandon Lee.  


Thank you for your amazing support!  xShannon



I am very excited to announce that Bruce Lee: Enter The Game is live in iTunes, GooglePlay and Amazon.  So many of you have been asking for a long, long time for us to do a game, and we've done it!  We worked really hard with Hibernum Studios to create a fun Bruce Lee game.  Please watch the VLOG below!


To download Enter The Game in iTunes ---> .  In GooglePlay---> . In Amazon--->




The Bruce Lee Foundation has partnered with The Wing Luke Museum to open Do You Know Bruce, a new Bruce Lee exhibit in Seattle, WA.  Outside of Hong Kong, it is the only Bruce Lee exhibit in the world.  My father's time in Seattle, WA shaped much of his life.  Below is a short PSA about the exhibit.  Please click here to visit WingLuke.Org to learn more! xShannon





It's Halloween Costume Contest time! Get ready to release your inner warrior and show me your best Bruce Lee! I will pick ten winners this year! There is no criteria. You could win for all sorts of reasons. But my advice, if I have any, is "Don't think! Feeeel!"


Contest begins October 27th and ends at 11:59 pm PST on November 2nd. Ten winners will be announced November 3rd! Winners will receive a new moleskin journal and a flying man tee! All who enter will get a 10% coupon for our store.
So go for it! Get into it! But most importantly, have FUN! Life is too short not to!
Happy Halloween, everybody!  TO ENTER CLICK HERE .  You can also simply post your costume in Instagram using the hashtag #MyBestBruce.

Bruce Lee created a symbol to represent his art and his life.  He used this symbol in his schools, on his stationary and business cards, and he created a medallion of this symbol that he wore on a long chain around his neck.  This symbol, which bears his philosophical quote, "Using no way as way; having no limitation as limitation", had deep meaning for him and represented an approach to life that was free and limitless in its possibilities if one could flow with change and turn obstacles into stepping stones.


We collaborated with Moleskine to bring you this leather bound journal which bears the Core Symbol.  As you may know, my father was a prolific writer, an artist of life.  You can find the journal by CLICKING HERE.




A friend of mine found this on facebook.  I LOVE the confidence and panache of this artist (I don't know his name), it is definitely worth the watch.  Enjoy!



I am very pleased to announce our partnership with Electronic Arts in the new UFC video game for the next gen consoles.  I hope you will watch the VLOG we did for this grand occasion.  Shannon



Bruce Lee's JKD Symbol Medallion:

My father created a symbol to represent his art and his life. He used this symbol on his schools, his stationery, his business cards, and he created a medallion of this symbol which he wore on a long chain around his neck. This symbol, which bears his philosophical quote, "Using no way as way; having no limitation as limitation", had deep meaning for him and represented an approach to life that was free and limitless in its possibilities if one could flow with change and turn obstacles into stepping stones! I hope this homage to my father's style and beliefs resonates with you and brings meaning to your life!  I hope you will watch the VLOG we prepared on the meaning behind the necklace (below).  xShannon


Sports Illustrated just released it's Top 50 Althletes of All Time.  My father was #15.  One of the things that jumped out at me is that Bruce Lee and Laird Hamilton (Extreme Surfer) were the only two athletes on the list who did not compete in a tournament, league, game, sport or the like.  Also, Royce Gracie is # 44.  What are your thoughts?


The list:  #1  Michael Jordan, #2 Muhammed Ali, #3 Jackie Robinson, #4 Wayne Gretsky, #5 Jim Thorpe, #6 Babe Ruth, #7 Tiger Woods, #8 Roger Federer, #9 Michael Phelps, #10 Pele, #11 Kareem Abdul-Jabber, #12 Bo Jackson, #13 Carl Lewis, #14 Gordie Howe, #15 BRUCE LEE, #16 Larry Bird, #17 Magic Johnson, #18 Bill Russell, #19 Joe Montana, #20 Babe Didrikson Zaharias, #21 Mickey Mantle, #22 Willie Mays, #23 Jack Nicklaus, #24 Ted Williams, #25 Margaret Court, #26 Diego Maradona, #27 Jim Brown, #28 Mark Spitz, #29 Deion Sanders, #30 Walter Peyton, #31 Joe Lewis, #32 Emmitt Smith, #33 Lou Gherig, #34 Hank Aaron, #35 Laird Hamilton, #36 Jerry Rice, #37 Wilt Chamberlin, #38 Mia Hamm, #39 Tony Hawk, #40 Joe DiMaggio, #41 Peyton Manning, #42 Ty Cobb, #43 Mark Allen, #44 Royce Gracie, #45 Jesse Owens, #46 Serena Williams, #47 LeBron James, #48 Sandy Koufax, #49 Cy Young, #50 Lawrence Taylor.



Happy Birthday, Dad!  My father's legacy and his way of life continues to live on stronger than ever.  His message is so relevant today.  He would have been 73 today. 


To celebrate his birthday, I sat down with Bas Rutten, Heavyweight Champion and host of Inside MMA to talk about my father and his legacy.  I hope you will watch.



Thank you to the hundreds of people who submitted their Bruce Lee Halloween Costumes.  I was so impressed with so many of the costumes, and the effort was through the roof!  It was so much fun to go through all of the submissions.  So many generations were represented.  It reminds me that my father's legacy spans generations and cultures and continues to live on strong through all of us!  We put together a behind the scenes VLOG of the selection process.  Enjoy!  Thank you again to all who participated.  We will ship out a signed copy of The Treasures of Bruce Lee to the winners (it was originally going to be 5, but I had to choose 7 :). xShannon



It is finally here!  We have been working with Shout! Factory and Fortune Star on this collection of my father's Hong Kong movies and now it's ready for you!  The presentation, the pictures, the stories, and of course the movies are really top quality.  I was very pleased with the end result.  TO PURCHASE CLICK HERE.  xShannon


Following are the official specs:  This box set includes four of the films that would make Bruce Lee one of the most important martial artists ever to grace the screen. The set includes The Big Boss, Fist Of Fury, Way Of The Dragon and Game Of Death, all on both DVD and, for the first time, Blu-ray.

Also included are three DVDs containing two documentaries, Bruce Lee: The Legend (and the original version Bruce Lee: The Man, The Legend) and I Am Bruce Lee, plus over two hours of bonus content exclusive to this set.

Get ready to witness the legend of the dragon…

The Official Trailer (gets me excited every time I see it) 





I am excited to announce the Bruce/Brandon Fine Art Print.    Click Here to view it in the store.  This is a very special print to me.  The print is based upon two well known images of my father and brother.  When I say this piece, I fell in love with it.  The combination of the two photos and the artistry of Troy Gua is truly awe inspiring.  There is a fusion between my father and brother and yet each stand alone in the print.  We are doing a limited edition of 250 prints.  I will sign and number each archival quality print (each print was hand pulled by Sergei Lazutin, master printer and owner of Kolibri Art Studios).


We did a video about the piece as well in which I read a letter that Brandon wrote to our father when Brandon was only 7 years old.  I also explain the print in greater detail.  I hope you will take a minute to watch.


Thank you for your amazing support!





On July 20, 2013, The Bruce Lee:  Kung Fu. Art. Life. Exhibit opened in Hong Kong at the Hong Kong Heritage Museum.  We lent hundreds of items to the musuem for this exhibit which is AMAZING.  I am very proud of the exhibit and excited about our partnership with the Hong Kong Heritage Museum.  If you are in Hong Kong, please pay a will not be disappointed.  To get a glimpse of the exhibit, please watch the video we put together below.  Please also be sure to visit the Hong Kong Heritage Facebook page for more information